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A BACKGROUND HISTORY
Cogest M. & C. was born in Verona in 1985, from the merging of different experiences in the service and integrated communication sector.
We are members of:
- Industry Association of the Province of Verona
- Confcommercio Verona - General Federation of Italian Commerce and Tourism in Verona
- Federcongressi & Eventi - National Meeting&Incentive Industry Association
- Consortium of Touristic Promotion «Verona Tuttintorno»
- Verona Convention Bureau
Certifications:
- CME – Continuing Medical Education - Provider ID 979
- ISO 9001:2008
IN A NUTSHELL
Consulting, management, organization of scientific congresses, business conventions, companies and institutions meetings, incentives, special events, paying special attention to:
- Event creation, marketing, communication & social media
- Event logistics & meeting planning
- Speakers & Delegates management
- Venue & accommodation management
- Food & beverage
- Social programme
- Event budget and administrative services
- Sponsorships & funds raising
Over time, COGEST M.&C. has specialized in the organization of scientific congresses and it is certified as Standard Provider CME – Continuing Medical Education n. 979 and may take care of:
- Preparation of the materials required by the relevant legal framework
- CME procedure: from studying the scientifical contents of the training event to yearly reporting to AGENAS
- Relations with the sponsors; sponsor prospectus drafting; AIFA - the Italian competent authority for drugs - procedure; contracts
- Massive e-mailing of programs and information
- Subscription fees collection and invoicing
- Abstracts collection; poster management
- Publication of conference summaries and conference proceedings volumes
- Request for patronage to scientific bodies and societies
- Development and management of interactive web-sites (with online registration)
The experience gained by COGEST founding members working in a direct sales multinational company, enables the staff to organize high level business conventions. The goal of these meetings– fundamentally, to motivate – is always accomplished; customer loyalty is an evidence of this.
COGEST M.& C. pays particular attention to the research of:
- Prestigious locations
- Entertainment: Testimonials, attractions, artists
- Model hostesses
- Theme, leitmotif
- Set and staging design (backdrop, exhibition area, green flower arrangements...)
Trade associations, banks, scientific societies, they all have the need of meeting their own members or associates, in order to share experiences, news, in-service training.
In this case, COGEST M.& C. focuses on:
- Locations
- Contents
- Speakers
- Awards and acknowledgements
- Audio-visual equipments
- Sponsors, exhibition stand management, catering
- Promotion
- Press office and media relations
Incentivize sales force is a must for every company, and also in this sector COGEST M.& C. offers to its customers tailor made solutions.
COGEST M.& C. pursues the CUSTOMIZATION of every single detail, making the incentive a unique experience, and having any participant feel the one and only protagonist of the event.
COGEST M. & C. may offer:
- Very accurate travel planning (flight charters, reserved trains and deluxe buses)
- Luxury hotels
- Specialized guides (Italian-speaking if the incentive is organized abroad)
- Very attractive evenings, with special guests and top artists
- Personalized prizes and awards
- Teaser (high-impact promotional campaign)
- Personalization of the printed materials, «ad hoc» travel books
For a company, launching a new product is a challenge both with the market and with its own Sales force. How will the sales force perceive this new product?
Will they welcome it or will it be a bone of contention?
The way they will perceive it is crucial: if the seller is sure of the value of the new product and see the opportunity of visiting again existing clients, success is guaranteed.
For this reason, a presentation that is captivating, intense and full of positive vibes can make the difference. In this sense, COGEST M.& C. bets on the spectacularization of the event, through sounds, lights, artists, and catchy settings; what’s more, it helps the client in drafting the most suitable speeches.
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